Kill The Nice Guy by Joseph South

Stop Being Nice. Embrace Authenticity. Become the Man Women Value.

From Joseph W. South... Kill the Nice Guy explores why the “nice guy” approach can hinder connection—and how to build a presence women respect.

Inside, You’ll Discover:
Why Assertiveness Beats Niceness – Express needs without apology and stop seeking approval
The Oneitis Cure – Break free from obsession and dependency
Escaping the Trap – Why being the “safe friend” reduces visibility
The Covert Contract Exposed – How subtle expectations undermine respect
True Masculine Presence – Build grounded leadership that attracts naturally

Bold, practical, and honest—this is your guide to authentic living.

Stop asking for permission. Start commanding respect.